Smokin' Bean Testimonial: Harwoods Five Oaks, BP forecourt
Harwoods Five Oaks was one of first petrol forecourts to have Smokin’ Bean installed. With the convenience store having a renovation, they took the opportunity to upgrade their coffee to go instore. Lisa Younger, Group Procurement Manager, said “we decided to add a feature area in store for food to go, creating this section gives customers a dedicated area to personalise their hot drinks.”
“Since having Smokin’ Bean installed, we have seen a rapid increase in cup sales”
“Since having Smokin’ Bean installed, we have seen a rapid increase in cup sales” says Lisa. Before Smokin’ Bean, Five Oaks’ regular customers said that they would prefer a coffee offer that uses fresh milk rather than a powdered topping. Since installing Smokin’ Bean they have seen a fabulous 50% increase and can now sell 80+ cups per day, which shows just how important it is to listen to your customers’ feedback!
As we know in the coffee market, more customers are requesting syrup in their hot drink. If you haven’t heard already, espresso shots and flavoured syrups are free with the Smokin’ Bean offer. This means both retailers and their customers do not get charged for those added extras! Lisa says “our customers love the syrups; not only just the standard flavours (caramel, hazelnut and vanilla), our customers love the coconut, mint and honeycomb additions to their hot drinks!” This allows customers to personalise their hot drinks to their taste, creating a mint hot chocolate or perhaps a honeycomb latte!
“10/10 would recommend Smokin’ Bean as your coffee to go offer!”
Smokin’ Bean is a sustainable and traceable brand and our signature coffee blend is triple certified, meaning that it’s Fairtrade, Rainforest Alliance and Organic certified. With the growing focus on sustainability, it’s good to hear that our retail customers agree that this sets us apart from other coffee to go suppliers. “Smokin’ Beans sustainability is such a bonus for a coffee to go brand” Lisa says. We are committed to supporting transparent ethical practices right from the crop to the cup.
Smokin’ Bean ambassador Jimmy Tickett says “We have worked with the Harwoods group for over 6 years. This site in particular has seen a great growth in cup sales with the addition of Smokin’ Bean in store. It looks and tastes the part! I’m really happy with how far this site has grown.” Lisa agrees and fully supports us “10/10 would recommend Smokin’ Bean as your coffee to go offer!”